Dear Audience,
they can do more than just cheap. Indian companies are developing business models from which their Western counterparts might learn a thing or two. In particular, they are thinking innovatively – not so much in terms of technology, more about their customers´budgets.
Roland Berger Strategy Consultants‘ internationally acclaimed „think: act“ publication series plays a major role in the company’s position as a thought leader. The publications (think: act, THINK ACT BOOKLET) address top-notch decision makers in international business, science and politics. The publications‘ primary goal is not conveying the consultants‘ messages to the target group; instead, the publications themselves are the message. This approach has earned think:act a number of international Media Awards: the Astrid Award, the Mercury Excellence Award and – several times – the Best of Corporate Publishing Award.
Ulrich Erik Hinsen
